AI Automation
Novasol Data Intelligence
Automated B2B Lead Qualification Pipeline
PythonGHL APIMake.comTavily
Overview
Automated the entire lead qualification funnel — from cold email reply to enriched CRM contact — using AI web scraping and GHL webhooks.
The Challenge
Manually qualifying inbound leads wastes hours per week. Founders need instant enrichment: company revenue, tech stack, and decision-maker identification — before the first call.
Our Solution
An AI-powered pipeline that intercepts cold email replies via webhooks, scrapes the company website using Tavily, extracts structured data, and pushes enriched contacts directly into GoHighLevel CRM with a lead score.
Technical Architecture
- Webhook Listener — Make.com catches email replies
- AI Enrichment — Tavily web scraping + LLM extraction
- CRM Push — GoHighLevel API contact creation with custom fields
- Lead Scoring — Automated score based on revenue and tech stack fit
Results & Status
Pipeline designed. Webhook integration tested. Full automation pending Vanguard AI Phase 2 completion.